Rabbit Hole

Rabbit Hole Tools

A curated directory of apps, software and online tools we use, recommend or think are worth exploring.

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Tool directory

19 of 19

  • Beehiiv

    Email & Newsletters

    Recommended

    Start, grow and monetise a newsletter.

    An all-in-one newsletter platform for publishing content, building an audience, selling subscriptions and monetising through sponsorships and its built-in advertising network.

    Why we recommend it. Beehiiv combines the publishing, growth and monetisation tools needed to run a serious newsletter without stitching together several different platforms.

    20% off for 3 months

    BEEHIIV20
    • Newsletter
    • Email
    • Publishing
    • Monetisation
  • Memelord

    Social Media

    Hidden Gem

    Create memes built for social media attention.

    A meme creation and content tool designed to help marketers, creators and social media teams produce timely, shareable meme content.

    Why we recommend it. Memes are one of the fastest ways to make social content feel current, native and entertaining. Memelord makes the creation process much quicker.

    • Memes
    • Social Media
    • Content
    • Marketing
  • Granola

    Productivity

    Free Trial

    Turn meetings into clear and useful notes.

    An AI-powered meeting notepad that helps organise your own notes and turn conversations into structured summaries and action points.

    Why we recommend it. Granola feels less intrusive than traditional meeting bots and produces notes that are genuinely useful after the call.

    1 month free

    • Meetings
    • Notes
    • AI
    • Productivity
  • Dub

    Affiliate Marketing

    Recommended

    Create and manage your own affiliate program.

    A modern affiliate and referral platform for creating partner programs, tracking conversions, managing commissions and rewarding people who refer new customers.

    Why we recommend it. Dub makes it much easier for software companies and online businesses to launch a polished affiliate program without building the infrastructure themselves.

    • Affiliate
    • Referrals
    • Tracking
    • SaaS
  • Fyxer

    Productivity

    Discount

    An AI assistant for your inbox and meetings.

    An AI productivity assistant that helps organise email, draft responses, prepare meeting notes and reduce repetitive administrative work.

    Why we recommend it. Fyxer is useful for founders, consultants and small teams who spend too much of their day managing email and follow-up tasks.

    7 days free and 20% off

    • Email
    • AI Assistant
    • Meetings
    • Productivity
  • Replo

    Ecommerce

    Recommended

    Build high-converting Shopify landing pages.

    A visual landing page builder for Shopify that helps ecommerce brands create custom product pages, campaign pages and conversion-focused storefront experiences.

    Why we recommend it. Replo gives ecommerce teams much more creative control than a standard Shopify theme without requiring a developer for every page change.

    • Shopify
    • Landing Pages
    • Ecommerce
    • Conversion
  • ScaledMail

    Sales & Outreach

    Build the infrastructure behind cold email campaigns.

    A cold email infrastructure service designed to help businesses set up and manage mailboxes and domains for outbound email campaigns.

    Why we recommend it. Cold outreach depends heavily on infrastructure and deliverability. ScaledMail helps simplify the technical setup required to run outreach at scale.

    • Cold Email
    • Email
    • Outreach
    • Deliverability
  • Chipp

    AI & Content

    Hidden Gem

    Build and share AI-powered tools.

    A platform for creating, packaging and sharing AI tools and assistants without needing to build the entire product infrastructure from scratch.

    Why we recommend it. Chipp is an accessible way to turn a useful AI prompt or workflow into something other people can actually use.

    • AI
    • No Code
    • Chatbots
    • Tools
  • Lempod

    Social Media

    Increase the reach of your LinkedIn content.

    A LinkedIn engagement platform designed to help posts receive more early interaction and reach a wider audience.

    Why we recommend it. It can be useful for creators, founders and teams that are actively building an audience through consistent LinkedIn content.

    • LinkedIn
    • Engagement
    • Social Media
    • Growth
  • Waalaxy

    Sales & Outreach

    Discount

    Automate LinkedIn prospecting and outreach.

    A LinkedIn prospecting and sales automation platform for finding leads, creating outreach sequences and managing follow-up campaigns.

    Why we recommend it. Waalaxy combines LinkedIn prospecting and email outreach in a way that is approachable for small sales teams and founders.

    15-day trial and 20% off

    VSOKXCUXSBJS
    • LinkedIn
    • Sales
    • Outreach
    • Automation
  • FollowLiker

    Social Media

    Social media automation for advanced users.

    A desktop social media automation tool for managing repetitive actions and workflows across supported social platforms.

    Why we recommend it. It offers a large amount of control for experienced marketers who understand social automation and want to manage detailed workflows.

    • Automation
    • Social Media
    • Growth
    • Desktop
  • Ranked

    SEO

    Outsource SEO content and ongoing optimisation.

    An SEO service and platform that helps businesses produce content, optimise pages and manage ongoing organic search activity.

    Why we recommend it. It can be a useful option for businesses that want a more managed approach to SEO rather than handling every task internally.

    • SEO
    • Content
    • Organic Search
    • Marketing
  • Soogle

    SEO

    Discount

    Research search opportunities and improve your SEO workflow.

    An SEO and search research tool for finding useful information, opportunities and insights from Google search data.

    Why we recommend it. It provides a focused way to explore search opportunities without the complexity or cost of some larger SEO platforms.

    10% off all payments

    10OFF
    • SEO
    • Keywords
    • Research
    • Google
  • Dripify

    Sales & Outreach

    Automate LinkedIn outreach on a drip.

    A LinkedIn automation platform for building multi-step outreach sequences, following up automatically and managing conversations as they turn into leads.

    Why we recommend it. The sequence builder is the draw. You set the steps once and follow-up stops depending on you remembering to send it.

    • LinkedIn
    • Automation
    • Outreach
    • Sales
  • n8n

    Productivity

    Recommended

    Wire your tools together, with or without code.

    A workflow automation platform that combines AI capabilities with business process automation, giving technical teams the flexibility of code alongside the speed of no-code.

    Why we recommend it. It sits in the gap between rigid no-code automators and writing everything yourself, and you can self-host it rather than renting your own plumbing.

    • Automation
    • Workflows
    • No Code
    • AI
  • Instantly

    Sales & Outreach

    Run cold email campaigns that actually land.

    A sales engagement platform combining automated outreach, a B2B lead database, email deliverability tooling and an AI-powered CRM.

    Why we recommend it. Outreach lives or dies on deliverability, and Instantly treats warmup and inbox health as part of the product rather than an afterthought.

    • Cold Email
    • Deliverability
    • Leads
    • CRM
  • Ahrefs

    SEO

    Recommended

    The heavyweight SEO and search data platform.

    A marketing platform built on one of the largest search and AI datasets available, covering backlinks, keywords, competitor research, site audits and content performance.

    Why we recommend it. It is the reference point most other SEO tools are measured against. Expensive, and worth it once search is a serious channel rather than a side interest.

    • SEO
    • Backlinks
    • Keywords
    • Research
  • FullEnrich

    Sales & Outreach

    Hidden Gem

    Find the email and phone number behind a name.

    A waterfall enrichment platform that queries more than twenty data providers in sequence to find B2B email addresses and phone numbers for your prospects.

    Why we recommend it. Single-provider enrichment leaves gaps. Querying providers in a waterfall fills far more of a list, which matters when the list is the campaign.

    • Enrichment
    • Leads
    • Data
    • Outreach
  • MagicPost

    AI & Content

    Write stronger LinkedIn posts with AI.

    An AI writing tool built specifically for planning, drafting and improving LinkedIn content.

    Why we recommend it. MagicPost is more focused than a general AI writing assistant and is useful for anyone trying to publish consistently on LinkedIn.

    • LinkedIn
    • AI Writing
    • Content
    • Personal Brand